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Saturday, March 20, 2010
KID CUDI KEEPS MUSIC UNIQUE

Friday, September 18, 2009

There are things that Scott Mescudi is and things that he is not. He is not a revolutionary lyricist, he’s not a musical genius, but most of all, he is not predictable. If his goal is to be different, the 26-year-old, better known as Kid Cudi, is doing a good job. He’s weird in a good way, in a refreshing-change-of-pace-and-sometimes-absolutely-ridiculous way, and seems to get it. His music is focused on intricate concepts and genuine thoughts, and Cudi’s confessional storytelling style is uniquely endearing. Pair this with infectious outer-space-driven hooks and a sound that is really unlike anything you’ve ever heard, and you have Kid Cudi’s music in a nutshell.

“Man on the Moon: The End of Day,” Cudi’s new album, is ambitious in the sense that it tries to transcend any real musical “genre.” This is part of what makes Kid Cudi unlike most other musicians: he’s impossible to categorize and while his music is part hip-hop, part electronic, and part soft-rock, it is also part Kid Cudi, and it is sure to transport listeners to whatever orbit Kid Cudi is in. And who knows where he may be?

His 2008-released mixtape “A Kid Named Cudi” features gems such as “Man on the Moon,” where Cudi claims, “They can’t comprehend/Or even come close to understanding him” and “50 Ways to Make a Record,” an almost-folky sounding song that is more two-piece conversation than actual song, a song that puts Cudi’s musical depth on display for all to hear. The mixtape also provided the initially catchy but now entirely overplayed “Day’n’Nite,” and has made Cudi a victim of the popular music cycle. It’s safe to say that most of the public considers Kid Cudi to be “that guy who sings Day’n’Nite.”

That’s okay though. The truth is that the rest of his music is nothing like “Day’n’Nite,” and “Man on the Moon: The End of Day” validates that claim. It’s the kind of album that is almost outside of being reviewed, the kind of album that is impossible to describe. Listening to “Man on the Moon: The End of Day” is like taking a ride through outer space, and with each song you feel farther away from Earth, as Cudi is chalked full of vivid narratives describing his dreams and stories about being on the moon.

The album is a story divided into five “acts.” Kanye West and MGMT, among others, hop on the album only to be out-shined by Cudi, and on tracks such as “Soundtrack 2 My Life” and “Sky Might Fall,” the self-proclaimed “weirdo” that is Kid Cudi leaves listeners anxiously awaiting his next musical move.

It’s effortless, spaced-out, a little loopy at times, and unique. It’s like sitting on a space ship with Kid Cudi himself for story time. It’s a trip. But listening to Kid Cudi [a musician who actually is different in a musical world full of people just “trying” to be different] is an experience unlike any other.

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